Consumer Insights Blog | CPG Strategy & Culture

NFTs and Fine Art: Bridging the Gap, Interview with Nathan Harding, Intuitive Abstract Artist on the Blockchain

Nathan Harding is an intuitive abstract artist making NFTs a part of his art. Here's how he’s bridging the gap between fine art and NFTs, and the mistakes he’s made along the way.

Omaralexis Ochoa

Jul 29, 2022

Omaralexis

Deep Dives

What is Creative Commons (CC0)? NFT Projects Empowering Scalability and the Future of Digital Media

NFTs ignited a revolution in the way we think about digital ownership, and projects employing Creative Commons (CC0) public domain are poised to change the game once again.

Queer from the Start: How to Bring Queer Representation to Web3 thru LGBT Community on the Blockchain

We're building Web3, so why not make it queer from the start? Rather than copy/paste Web 2.0, let's build a more queer and more inclusive digital world.

Omaralexis Ochoa

Feb 11, 2022

Beauty Active

Deep Dives

Fragrance to Function: How Beauty's Most Sensory Category is Evolving

Fragrance is one of beauty’s fastest-growing categories. But growth today isn’t about just smelling good. From multi-functional formats to strategic spending, shopper expectations are changing.

Omaralexis Ochoa

October 13, 2025